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October 23, 2006

Happy Birthday to the iPod!

Apple’s ground breaking and market leading digital music player, the iPod, turns 5 today. After the candles have been blown out and the smoke has cleared, 5 years after its release the iPod is still as strong as ever. With an opening stock price 5 years ago at $9 per share, Apple has seen significant gains since the iPod’s release and now sits at almost $80 per share. Not only that, but Apple currently dominates the digital music player competition with over 70% of the market share and has changed the way the world listens to and buys its music. Since its release the iPod line has morphed into several different models, including the Nano and the Shuffle, giving customers a plethora of music listening options. After 5 years though you’d think the iPod might be losing some steam, but Apple recently added more fuel to the fire with its release of the video iPod and making TV shows and movies available for purchase/download via iTunes 7. With more plans to integrate the iPod and Apple products further into the realm of digital entertainment, you can bet that the iPod revolution is far from over.

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